BEEhind  THE  LABELS

Ethiopia is home to thousands of artistic crosses - the largest such collection in the world. One of these Orthodox crosses - dated in the 4th century and chosen for it's naturalistic elements - inspired the hand-drawn Bee d'Vine label. Thus we give a nod to Ethiopia, the largest honey wine drinking country in the world today, and Ethiopians who enjoyed honey wine 2,000 years ago. The diamond shape of the label complements our signature curved Italian bottles by "wrapping around" the bowling pin shape of the glass (a square label would crease in the corners) resulting in a hand-glove fit.

The inner flower and hexagon-shaped grape cluster in the center reflect Bee d'Vine's floral based ingredients and its conservation inspired origins. In the periphery, there are bees, honeycombs, flowers, grape leaves, Ge'ez script, and cross motifs on a textured gold background.

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[click labels to magnify]

THE BACK LABEL

The first written record of the wooden wine barrel coincided with the period of this cross. Around 70 A.D., Pliny the Elder, the Roman philosopher, noted the barrel’s appearance in the Alps region (incidentally, Pliny the Elder writes about his appreciation for honey wine in the classic, "Naturalis Historia"). Our back label pays homage to this other 2,000-year-old tradition and feat of engineering.

The barrel's parts, simple iron hoops and wood staves, together form a sophisticated and indispensible instrument in our profession. Similarly, our illustration appears basic until one inspects the details. The back label text distills Bee d'Vine craft and millennia of honey wine history in three sentences; simplicity is indeed the ultimate sophistication. Order a bottle and see for yourself.

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